Website Traffic
Conversion Rate
Lead Generation
Email Marketing Performance
Open Rate
2,800
trending_up 60% open rate
Click-Through Rate
784
trending_up 28% click through rate
Conversion Rate
280
trending_up 10% conversion rate
Bounce Rate
56
trending_up 2% bounce rate
Camping Performance
Social Media Engagement
Facebook Campaign
$5,000
250,000
Sales and Revenue
SEO Performance
Customer Lifetime Value
|
|
Customer
Segment/ID |
Average
Purchase Value |
Purchase
Frequency |
Customer
Lifespan |
CLV |
Customer
Retention Rate |
Profit
Margin |
Action |
|---|---|---|---|---|---|---|---|---|
|
|
Loyal
Customers |
$120 | 4 times/year | 5 years | $2,400 | 85% | $1,440 |
|
|
|
Occasional
Customers |
$60 | 2 times/year | 3 years | $360 | 50% | $180 |
|
|
|
High-Value
Customers |
$150 | 6 times/year | 6 years | $5,400 | 90% | $3,510 |
|
|
|
New
Customers |
$50 | 1 times/year | 1 years | $50 | 30% | $20 |
|
|
|
Segment X | $85 | 4 times/year | 3 times/year | 4 years | $1,020 | $561 |
|
Channel Performance
Any New Mobile Apps a Try?